 Further to the formation of Borouge Sales and Marketing Shanghai Co., Ltd and the Borouge Compounding Shanghai Co., Ltd in 2009, Borouge, a leading provider of innovative value creating plastics solutions, announced the incorporation of Borouge Sales and Marketing (Guangzhou) Co., Ltd.‘With the relative strength of the Chinese economy, China will very soon become the largest consumption market for polyolefins globally’, said Rashed Saud Al Shamsi, Chairman of the Board of Borouge Pte, Borouge’s Marketing Company, at the inauguration. ‘As such we will continue to expand our investments in China and support the growth of the market. The establishment of a sales and marketing company in Guangzhou is the next phase of our expansion and it reflects our ongoing commitment to China’. Supported by a Guangzhou based logistics hub capable of supplying approximately 246,000 tonnes of value-added polyethylene and polypropylene annually to its customers in the region, the new company will optimise the service that Borouge provides and further develop the company’s growth in the region. ‘We are already present in Beijing, Shanghai and Hong Kong, and now with a Company in Guangzhou, we will be better poised to service the Southern Chinese market’, explains William Yau, Chief Executive Officer of Borouge Pte. ‘Together with our two new logistics hubs and manufacturing facilities in China, we are fast becoming a recognised supplier in the packaging and automotive markets in addition to our strong position in the infrastructure markets’. As a leading provider of innovative plastic solutions in the infrastructure, automotive and advanced packaging markets, Borouge is tripling the capacity of its plant in Abu Dhabi in the United Arab Emirates in 2010 to 2 million tonnes per year and adding polypropylene to its manufacturing portfolio. Besides enhancing its Borstar® technology-based polypropylene and polyethylene offer in 2010, Borouge has initiated a further expansion of its plant in Abu Dhabi to increase the total capacity to 4.5 million tonnes per year. This major expansion, to be completed at the end of 2013, will include the production of low density polyethylene (LDPE) production capacity to meet the specific needs of the rapidly growing wire and cable infrastructure market. |
